LinkedIn Management Services
Let us market your business on LinkedIn’s professional network to drive leads, generate website traffic, and tell your story. Get Your Free Social Media ProposalLinkedIn Management Services
With over 199 million users in the US, LinkedIn is the leading social media platform for business professionals. Whether you are B2B or B2C company, LinkedIn has the resources you need to generate leads, gain website traffic, receive job applications, and promote your products and services to your specific industry. Currently, 57.2% of LinkedIn users are male and 42.8% are women; this audience represents 2x the buying power of the average online audience. LinkedIn’s top age group is 25-34, and 4 out of 5 users are industry decision makers. At Pipeline, we have years of experience managing LinkedIn for businesses in every industry, including finance, consulting, hospitality, medical, optical, and other small businesses. LinkedIn ads are uniquely able to target job titles along with specific industries and metro areas. Our team has experience creating and managing Engagement Ads, Video View Ads, Website Visit Ads, Brand Awareness Ads, and more. We’re here to help you make the most of LinkedIn by increasing brand awareness, generating leads, and propelling your business forward.
What is included in Full-Service LinkedIn Management?
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Personalized LinkedIn Strategy We design a LinkedIn Strategy that is tailored to your goals and will engage your audience, showcase your staff, highlight your products or services, and generate professional leads. |
Branded, Custom-Made Posts Our team will design custom posts to reach your target audience, complete with professional captions and on-brand graphics. By showcasing your expertise on LinkedIn, we help you build trust with future customers. |
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Ads Creation & Management Our expert team can reach your target audience using Engagement Ads, Video View Ads, Website Visits Ads, Brand Awareness Ads, and more. We are here every step of the way from creation to daily management. |
LinkedIn Page Optimization We'll take a look at each section of your LinkedIn page and enhance each category with up-to-date contact information, descriptions, photos, settings, and more. |
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Dedicated Account Manager One of our account managers will work with you directly to assist with everything you need for optimal results. Our team is available via email, phone, or in person at our office south of Atlanta. |
Monthly Strategy Calls Each month, your Account Manager will set up a Zoom call with you to discuss the previous month's report, note your upcoming goals for social media posts and ads, and answer any questions you may have. |
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Monthly Insights Report
A social media report is provided to you each month so you can look at top performing posts, reach, engagement, and other important LinkedIn metrics. Your Account Manager is available to explain each statistic in detail. |
Daily Page Monitoring & Responding
Our team responds to your customers, answers questions and inquiries, and monitors your LinkedIn business page on a daily basis. Whether you need a professional, sensitive, or detailed reply, our team will be ready. |
Packages start at $500
Our Work
It’s our honor to help businesses find success through LinkedIn marketing. Whether it’s selling more products, generating positive buzz, receiving job applications, or advertising to top industry decision makers, we are here to help. View some of our case studies to see how we used social media marketing to help businesses achieve their ideal objective.
Southern Belle Farm - McDonough, GA
We helped one of the most popular agritourism sites in GA sell out seasonal activities and establish a brand identity.
Embassy St. Augustine Beach
We helped a new-build establish their online fanbase and presence in the St. Augustine market.
Georgia Political Campaigns
We have been involved in 25+ social media campaigns for victorious candidates at the local and state level.
UPS Stores of Henry County
We helped five UPS Stores increase their local awareness and add a personal touch to their brand.
Advertise Your Business Using LinkedIn Ads
Why should you advertise your business using LinkedIn Ads? 97% of B2B marketers use LinkedIn for content marketing, with 82% saying they have the best success with ads on LinkedIn compared to other social platforms. LinkedIn has proven to be the top social media platform for lead generation, and ads on LinkedIn have double the conversion rates of other social networks for businesses. By defining your audience and specifically targeting businesses and professionals within your field, you will be able to build a solid, loyal customer base through LinkedIn advertising. LinkedIn offers targeting options for precise locations, interests, career fields, behavior, and more so that you can reach your ideal customers through each individual tailored ad. Pipeline has many years of experience designing and optimizing ads for businesses on LinkedIn including Engagement Ads, Video View Ads, Website Visits Ads, and Brand Awareness Ads. Your advertising campaign will be a cut above the rest when you bring Pipeline on as a partner. Do you need help reaching your online advertising goals? We’re ready to create the perfect strategy for you. We’ll create custom content, monitor the success of your ads, and make adjustments as needed to ensure successful engagement, clicks, and visibility at the lowest cost to you.
Benefits of LinkedIn Marketing for Your Business
LinkedIn Best Practices for Business
Polish Your Business Page
A professional-looking LinkedIn Business Page is the first step to drawing in your audience. Be sure to include your company’s logo, clear and concise descriptions, correct contact information, and your business’s location.
Research Posting Times
Use available data to find the best time to post for optimal views and engagement. You want to post at the times when the most users are likely to see your content in their news feed.
Use a Content Calendar
Planning what you intend to post is key to keeping your content engaging and fresh. Choose the number of posts per week that will serve your business best and stick to your schedule as much as possible.
Ensure Images are Copyright Free
Use a CTA
When you’re aiming to generate leads or drive traffic to your website, using a Call To Action on your posts and ads is crucial. Each CTA should make sense for your post content and appeal to your ideal audience.
Call on the experts
Whether you’re running short on time, you need fresh ideas, or you’re wanting to reach a wider audience, calling on social media experts to make your LinkedIn marketing more effective is often a great choice for businesses.
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